pathways to success logoClient: Connections to Success

Project: logo design for training material

Connections to Success is a local non-profit that “works to break the cycle of poverty through hope, resources, and a plan.”  I was honored to work with them to create a logo for their Pathways to Success program. It was important to assure that the branding for their materials evoked CTS’ core principles.  I chose blue and yellow to tie in with CTS’s established branding.  The yellow circle with white lines leading out was designed to represent the different paths individuals can take to escape their personal cycle.